Closing of the Acquisition in Croatia

MYTY Group Acquires 404 Group, One of The Leading Digital Marketing Agencies in Croatia

MYTY Group has acquired 404 Group, consisting of four targets in Croatia (404 d.o.o., Shape 404 d.o.o., SevenofNine (Flow) d.o.o. and Rijetka biljka d.o.o.).

MYTY Group is a full-service agency network that combines the analogue and digital worlds, bringing together technology and marketing.

404 Group, from Zagreb, Croatia, is one of the leading independent marketing and communication agencies for the digital age in the country.

Our colleagues from Ilej & Partners in cooperation with Karanović & Partners, led by Senior Partner Goran Ilej, Senior Associate Nika Jurković and Associate Antun Skansi, advised MYTY Group during the transaction structuring, negotiation, and drafting of all transaction documentation.

They have also performed legal due diligence over the operations of the four targets, as well as the advice on the mandatory conversion of the target companies’ share capital into the euro since the deal was structured in this delicate time, amidst Croatia entering the eurozone and adopting the euro as its official currency.

The sellers were advised by Dominković i Osrečak law firm.


The information in this document does not constitute legal advice on any particular matter and is provided for general informational purposes only.